We want to make sure you are in the loop with all the things you want to know about Bearded Theory, from announcements to on sales, and line-up releases to festival updates. In order to make sure you are getting the communications you want from us, Bearded Theory and DHP Family’s other divisions (hereafter referred to as ‘Bearded’, ‘we, ‘our’ or ‘us) keep certain information on you.

Just in case you’re not aware, DHP Family’s divisions are:

  • alt. tickets (our friendly ticketing platform)
  • DHP Family (Live Concert Promoter)
  • Rock City, Rescue Rooms, Stealth and The Bodega (our stellar music venues in Nottingham)
  • Dot To Dot, Beat The Streets, Splendour, Mirrors, and Everywhere (our other excellent music festivals)
  • Oslo Hackney, The Garage and The Grace (our music venues in London)
  • Thekla (our music venue in Bristol, which also doubles up as a boat!)
  • Women In Music (our event to address the gender imbalance within the music industry)

Bearded Theory Festival is committed to ensuring that your privacy is protected and will never sell your data to third-parties. Should we ask you to provide certain identifying information, you can be assured that it will only be used in accordance with this privacy statement. If you’re unsure of anything in this policy and want to ask us a question, then you can email us at or write to us on the contact details below.


How we collect your information:

  • When you buy a ticket to Bearded Theory Festival
  • If you sign up to the official Bearded Theory Festival mailing list on our website or via social media
  • If you respond to a promotion or enter a competition
  • If you use our website
  • If you contact us directly via email or on the telephone


What we collect and why:

  • Your first and last name: we’re a friendly bunch so we want to make sure we’re always addressing you appropriately, that you feel like part of our community, and that you have a nice, personalised experience with us!
  • Your address: we know you lovely lot travel far and wide to be with us at Bearded, so knowing where you live helps us to target our marketing to the correct places.
  • Your email address: so we can make sure you’re getting all the news & updates first like you want! If you’ve opted into our mailing list, we’ll send you our announcements, on sale information, line-up releases, festival information, FAQs and anything else we think you might love to know about, directly into your inbox before anyone else.
  • Your birthday and age: our little community is full of all ages, and knowing your age helps us to plan our event and make sure we have fun festivities that cater for everyone who’s coming along. By signing up to our mailing you’re confirming that you’re over 14 years of age. If this isn’t the case, please email to have your data removed.
  • Your IP address and the type of device you use: like most companies we have Cookies installed on our website so that we can track visitors, unfortunately these are not the tasty treat kind, but a small piece of code inserted into the site’s HTML. We use our Cookies to target online ads about the festival to people who have visited our website. Check out our Cookies Policy for more info on this. We can also tell what type of device you use to access our website, which helps us provide the best customer experience for you.
  • Musical interests: we know how much you love music, and it helps us to know who your favourites are so you can help shape our future line-ups and we can make sure to send you emails which will be the most relevant to you.

We want to make sure you get all the exciting updates from us that you might be interested in for as long as you are interested, so we’ll hold on to your personal information and contact details for 8 years after your last interaction with us. That interaction could be by booking a ticket, signing up to our mailing list or sending us an email. As for your IP address and device type, you can clear your Cookies at any point, and there is information on how to do that over on our Cookies Policy.


Your rights:
You have loads of rights when it comes to your data, we’ve pulled them all together for you below…

  • The right to be informed about how your data is used and collected: we hope that this privacy policy outlines this for you, but if you have any further questions you can get in touch.
  • The right to request what personal information we have on file: if you want to request this from us, you can get in touch via, please note that it can take us a little while to pull all of this together for you, but we’ll make sure we send it over no later than a month after you ask.
  • The right to make sure your information is correct and up to date: if you want to update any of your information, including your marketing preferences, you can email us and we’ll update this within a month.
  • The right to ask us to move your data to another company in a safe and secure way: just get in touch and let us know!
  • The right to unsubscribe: this can be done immediately at the bottom of any of our emails. If you’d like to break up with us the old-fashioned way you can send us an email or write us a letter, please note this could take up to a month from receipt of the email or letter.
  • The right to erasure: No, not the 1980s synthpop duo. This means that if you decide you no longer want to hear from us again and would like us to delete all of your data, then we can do so. Just get in touch with us to let us know and please include your name, address, and/or email address when you contact us.

Please note, that when required to do so by law, we may also have to share your information with government agencies or other bodies.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.


How we use cookies:
A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site.

Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We may use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Read our full Cookies Policy


Links to other websites:
Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we may not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.


Controlling your personal information:
You may choose to restrict the collection or use of your personal information whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes. If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at

We will not sell, distribute, or lease your personal information to third parties unless we have your permission or are required by law to do so.

We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. If you would like a copy of the information held on you please email or write to us at:

Bearded Theory Festival,
St Mary’s School, Plumptre Place,
Nottingham, NG1 1LW